Waiting-room TV is wasted attention
Daytime TV and stock loops don’t explain your services, your prep rules, or what happens next in the visit.
In-clinic patient education · any specialty
Education that plays where patients wait — on any screen.
Doctor-approved short videos for waiting rooms, exam rooms, and lobby displays. Delivered for landscape and portrait so the same topic works on TVs and vertical pillars. No filming day. No AI doctor avatars. Claims stay under clinic control.
$99 founding pilot · 1 topic · landscape + portrait · 1 revision · 5 business days
Landscape + portrait
16:9 lobby · 9:16 exam / pillar · same brief
Patients wait. Screens are on. Education is still missing.
Most clinics loop cable TV or stale posters. Staff repeat the same prep and aftercare answers all day. In-clinic screens should reduce anxiety and prep patients for the visit — not fill silence.
Staff re-explain the same basics
Prep, aftercare, and “what to expect” eat nursing and front-desk time — and wording drifts between people.
Generic content feels off-brand
Without a structured brief, claims and disclaimers slip. Clinics freeze rather than put something wrong on a public screen.
From clinical brief to screen-ready education
Built for waiting rooms and exam screens — closer to a clinical intake form than a media project.
Step 1
Fill in our brief
Topic, patient questions, approved talking points, claim limits, brand basics, and required disclaimers. About 10–15 minutes.
Step 2
We produce both formats
One topic → illustrated education video in landscape (16:9) and portrait (9:16) for lobby TVs and vertical displays. First draft in five business days.
Step 3
You approve and play
One revision included. Drop the files onto your digital signage, smart TV app, or media player. Loop on-site where patients already wait.
One brief. Two orientations.
Clinics don’t have one screen size. Waiting-room TVs are wide; pillars, kiosks, and some exam mounts are tall. ClinicReel ships both so you don’t re-brief for every display.
- Landscape 16:9 — waiting rooms, lobbies, reception walls
- Portrait 9:16 — exam pillars, check-in stands, corridor panels
- Large on-screen captions readable from a few meters away
- Clinic-controlled claims and required disclaimers
- No patient footage · no fictional patients · no AI doctor avatars
- Works with common digital signage players and smart TVs (files you control)
Where it runs in the practice
Not limited to aesthetics — any outpatient setting with screens and repeat patient questions.
Waiting room loopsCalm education while patients wait
Exam / consult screensWhat to expect before the provider enters
Prep & aftercareSame wording every time, every location
Service explainersCommon questions, clinic-approved answers
01
Primary care & specialty clinics
Visit flow, preventive reminders, condition basics — without daytime TV noise.
02
Dental & outpatient procedure sites
Pre-op prep, recovery windows, and “what happens today” on lobby and chair-side screens.
03
Dermatology, aesthetics & beyond
Treatment education with claim control — still illustrated, still clinic-reviewed.
Built for real practices — not content studios
Providers stay with patients. Clinical leads keep final say on language. Screens carry the repeatable education.
Illustrated clinical education — readable on a wall screen.
ClinicReel uses concise text, icons, medical illustration, and brand motion. Designed for distance viewing in clinics, not for social feeds.
- Delivered in landscape and portrait from the same brief
- 15–45 seconds per unit — easy to loop on a playlist
- Large captions and high contrast for waiting-room distance
- Clinic-controlled claims and required disclaimers
- Files you own — play on the signage stack you already have
Outcomes for the practice — not vanity metrics.
We don’t promise leads or viral reach. We deliver education your team can put on screens this month.
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Use the wait productively
Turn idle waiting-room minutes into consistent prep and education — without adding staff time.
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Keep medical control
Structured brief + revision keeps language inside your approved claims and risk language.
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Fit the screens you have
Landscape for TVs, portrait for pillars — one topic, both orientations, no second production cycle.
Founding pilot
For clinics testing in-clinic patient education on real screens.
$99 one topic
- 1 topic · landscape and portrait deliverables
- Illustrated education (no filming required)
- 1 revision included
- First draft in 5 business days
- No contract · no hardware lock-in
Payment link can be sent after we confirm fit. Medical accuracy remains the clinic’s final responsibility. No PHI in the brief.
Who it’s for
Outpatient clinics with waiting or exam screens — any specialty testing on-site patient education.
- 1–10 locations, lean operations
- Existing TVs, signage players, or smart displays
- Repeat prep / FAQ / aftercare questions
Who it’s not for
Teams looking only for social growth content, or enterprises that need a full hospital digital-signage CMS and hardware network.
Questions clinics ask first
Straight answers before you spend a dollar or rewire a lobby.
Is this for social media?
No. ClinicReel is built for in-clinic screens — waiting rooms, exam rooms, and lobby displays. We do not position this pilot as a social Reels product.
Do you only work with med spas?
No. The pilot is open to outpatient clinics of any specialty that want doctor-approved education on their screens.
Landscape and portrait — what do we get?
For each approved topic you receive both a 16:9 landscape file (TVs / lobby) and a 9:16 portrait file (pillars / vertical mounts), produced from the same clinical brief.
Do we need special hardware?
No hardware lock-in. You receive media files to play on digital signage software, smart TVs, media players, or USB-based loops you already use.
Is this AI-generated medical advice?
No. Content is educational marketing built from your approved brief. Clinics remain the final reviewer of clinical language. We avoid guaranteed outcomes and high-risk claims.
Do we need patient footage or an AI avatar?
No. ClinicReel uses illustrated clinical scenes — text, icons, medical illustration, and brand motion — so you never need patients or synthetic doctors on camera.
How long does the brief take?
Most clinics finish the brief in about 10–15 minutes when they already know their approved talking points for one topic.
Put education on the screens patients already see.
One brief. Landscape + portrait. Clinic-approved language. No filming required.